Do you have a friend who runs a who owns a shop /showroom or a demo space for showcasing his product or service and questions importance of a website and is not willing to go through the theories to get convinced. Let me try and put a small explanation with an example for him to understand why it is so important. In today’s digital age, having a website for your business is crucial. Just like having a storefront in the physical world, a website serves as your online storefront for your business. It is often the first point of contact between your business and potential customers. And in 2024 when all your potential customers are millennials who have experienced internet since there growing days, it is nothing short of a sin not to have a website. First of all a website gives your business credibility and helps you establish trust with your potential customers. More importantly when people search for a product or service, they are likely to visit a website to learn more about the business. If you don’t have a website, you might be missing out on potential customers who are looking for you online. Whether you have a retail or a whole business, your customer looks for a keyword relating to your business but can’t find your store. You lose that potential lead! But if you have a website, they can easily look up your location, product details and contact information. Without a website, you might lose that customer to a competitor who has an online presence. In essence, a website is like a 24/7 salesperson working for your business. It can help you reach a wider audience, showcase your products or services, and ultimately grow your business in the digital age. Adds a lot of legitimacy
